Archive for December, 2012

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Twenty Ways for Animal Shelter Pets to Say “Take Me Home”

Homeless pets are just as smart and desirable as those purchased from a breeder. So why do so many potential adopters assume otherwise? I’ve seen donors to animal shelters purchase a pet rather than adopt one of our homeless friends. Educating the public that these pets are not second class citizens is so important to increase the adoption rate. Maybe telling a story of how your shelter pets became homeless would help. Here are some ideas for their profiles on your website or advertising copy in your local newspaper.

15Dec2012 | Continued